Published: Mon, September 18, 2017
Sport | By Wilson Duncan

Valuation Of Cowboys Increases By 14 Percent To $4.8 Billion

Valuation Of Cowboys Increases By 14 Percent To $4.8 Billion

The Dallas Cowboys topped the list - for the 11th straight year - at $4.8 billion.

Per Forbes' annual NFL valuation rankings, the Jaguars are the 25-most valuable franchise in the league at $2.075 billion, up six percent from previous year.

Cowboys owner Jerry Jones made a pretty good investment considering he purchased the team for $140 million in 1989. That's more than double (an inflation adjusted $1.1 billion) what the teams were worth in 2007, the first full year under Roger Goodell's leadership.

The New England Patriots rank second at $3.7 billion, followed by the New York Giants at $3.3 billion, Washington at $3.1 billion and the San Francisco 49ers at $3.05 billion.


Only one team, the New York Jets, had a value ($2.75 billion) that stayed the same as a year ago.

It seems that the trick to increasing your team's value is to open a new stadium.

On Monday, Forbes released its annual valuations of National Football League teams, and the Chiefs' value climbed to $2.1 billion.

The Giants returned to the No. 3 spot with a $3.3 billion value (up 9 percent from a year ago with $477 million in revenue). The Cowboys, who saw their value increase by $600 million, had the biggest jump in total value. The magazine estimates the Bills' value at $1.6 billion. You'll notice that the Cowboys ($4.8 billion) are almost worth more than the Bengals, Detroit Lions and Buffalo Bills combined ($5.1 billion).

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