Published: Tue, December 05, 2017
Entertaiment | By Paul Elliott

Ford sues pro wrestler John Cena for selling rare GT

Ford sues pro wrestler John Cena for selling rare GT

Ford is suing actor and WWE wrestler John Cena of selling his new Ford GT within weeks of taking possession of the vehicle, which goes against the terms and conditions Ford says he signed up for when he purchased the auto.

Ford took applications for its $450,000 GT supercar from over 7,000 potential owners, and then hand-selected which of them would get the chance to buy one of the 500 units it built this year.

When supercar makers deliver a new rare and expensive model to the market - like the McLaren P1 or Ferrari LaFerrari - they go to a lot of trouble to ensure buyers are real aficionados who will love and cherish their new auto.

Cena also purchased one of the coolest Ford cars ever made, the new Ford GT. But it's all gone a bit Pete Tong.

Ford will ultimately need to set out the amount of damages it wants to claim back from Cena, and according to an analysis on Road & Track, that might not be so easy. No one was quite 100 percent sure that was his auto because in the footage, which was filmed at a Ford dealership, he seemed to deliberately mention "a" Ford GT instead of calling it his.

According to the lawsuit, Ford reached out to Cena and confirmed with the wrestler he had in fact sold the vehicle to liquidate cash to pay for other expenses.

Ford hand-picked its buyers for the mid-engined two-seater, choosing celebrities such as Cena for the brand building potential they brought. "My sincerest apologies", claiming he'd sold the auto "for cash to take care of expenses".

Ford says not only is it unfair that Cena allegedly profited from the sale, but that the sale means "Ford has suffered additional damages and losses, including, but not limited to, loss of brand value, ambassador activity, and customer goodwill due to the improper sale".

It seems it doesn't pay to mess with the Blue Oval.

Like this: