The Urus marks Lamborghini' third model, the first Super Sports Utility Vehicle, creating a new niche in the luxury segment with benchmarking power, performance and driving dynamics, unparalleled design, luxury and daily usability.
Lamborghini unveiled the company's new SUV, the Urus, at its headquarters in Sant'Agata, Italy, on Monday.
Its new front-mounted 4.0L twin-turbo V8-the first turbo engine in a Lamborghini-delivers 650 hp at 6,000 rpm and 627 lb-ft of torque at 2,250 rpm.
The Urus accelerates from 0-100 km/h in 3.6 seconds, 0-200 km/h in 12,8 seconds and with a top speed of 305 km/h it is the fastest SUV available.
The long-awaited SUV comes with a good look at its specifications.
Lamborghini's built something that's basically a posh take on the Nissan Qashqai or any or the other billion chunky "off road" SUVs out there waiting where cars aren't supposed to wait, in the form of the Lamborghini Urus.
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Prices for the Urus start at £131,500, with the first customers due to receive their vehicle by spring 2018.
Styling is inspired from the classic LM002 as well as the aforementioned Aventador and Huracán supercars. High-quality leather, alcantara, carbon fibre, and polished woods are replete throughout. There is also a high end infotainment system and a Bang & Olfusen sound system.
Inside, Lamborghini has installed heated electric sports seats in the front, while the rear bench can be folded down to extend the 616 litres of boot space further. "We are spot on time with the right product", he said.
The Lamborghini Urus also has a top speed of 190 miles per hour - making it the fastest SUV in the market.
"The Urus elevates the SUV to a level not previously possible, the Super SUV", said chief executive Stafano Domenicali.
Following Lamborghini's tradition of bovine-related names, the Urus is named after a wild ancestor of domestic cattle. The wheel options ranging from 21 to 23 inches can be fitted with Pirelli all-season or winter tyres that plays an important role in improving the overall performance of the SUV.
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