Published: Thu, January 18, 2018
Research | By Raquel Erickson

YouTube is taking down videos of people eating Tide pods

YouTube is taking down videos of people eating Tide pods

After several people filmed themselves biting into or swallowing Tide Pods, YouTube has warned that channels sharing such content will receive a strike and the videos will be removed when flagged by users.

Alongside this, College Humor's "Don't Eat the Laundry Pods" video posted in March 2017 was viewed more than three million times and the Internet phenomenon has spread to become a popular meme.

A YouTube spokesperson sent us the following statement on this: "YouTube's Community Guidelines prohibit content that's meant to encourage unsafe activities that have an inherent risk of physical harm".

The exterior wrapping of a Tide pod is made up of polyvinylalcohol (PVA), a water soluble plastic compound, which makes it dissolve in the machine washing laundry, but it can also dissolve in a person's mouth, which can cause to the release and absorption of the pod's contents.

YouTube is being forced to clamp down on Tide Pod videos because so many people are uploading videos of them eating the small packets of poison. And now, Google, which owns YouTube, says it's taking down clips that show people taking bites of the pods, Fast Company reported.


A government watchdog is expressing concern over the unsafe misuse of a laundry detergent.

In 2012, Procter & Gamble released Tide Pod laundry detergent packs and soon after, reports revealed an increase in calls to poison control centres because thousands of children were consuming the product due to their sweet-like appearance. "They should not be played with, whatever the circumstance is, even if meant as a joke".

Ann Marie Buerkle, acting chairman of the Consumer Product Safety Commission, says ingesting any of the liquid carries a deadly risk.

The American Association of Poison Control Centers said in a statement that poison control centers have handled 39 calls in the first 15 days of this year related to "intentional" tide pod exposure among people ages 13 to 19-the same number for all of 2016. Like all household cleaning products, they must be used properly and stored safely'.

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