Published: Mon, April 16, 2018
Finance | By Loren Pratt

Political ad men are dodging Facebook's new privacy rules

Political ad men are dodging Facebook's new privacy rules

After watching the questions of the USA senators and congressmen along with Zuckerberg's answers, I can safely say that things are not looking good.

Far from being the mild mannered computer geek he appears at first glance, there are notorious stories of Zuckerberg giving rousing Braveheart-esque speeches to Facebook employees.

"To me the regulation that really solves a lot of this is the GDPR", said Mr Cole.

The founder of social networking giant continued to earn a base salary of $1 with no bonuses or stock awards. The incident wiped off billions from Zuckerberg's wealth while Facebook's stock prices slumped in a week.

During the public skewering, Zuckerberg admitted Facebook had failed to protect the data and privacy of 87 million users, including his own account.

Another logical next step would be for Facebook to provide its users with a paid subscription option and thereby allow them to completely opt out of having their personal data packaged and sold for advertising.

In the end the hearings were lackluster despite couple of good points as they failed to get concrete answers from Zuckerberg.

"If we confirm data abuse, we will shut down the offending app and take legal action against the company selling or buying the data, if necessary". As was seeing co-workers deep-dive to discover whether their Facebook lives have been shared with Cambridge Analytica or other dementors buried within the recesses of the internet - in yet another reminder of how it's always the hidden dangers that feed on our pursuit of happiness.

The problem with free, of course, is that the entrepreneurs had to get their money from someone in order to have a business. Any violations of the 2011 agreement could subject Facebook to fines of $41,484 per violation per user per day. In coordination with other technology companies, those efforts would only be more likely to succeed.

The US Federal Trade Commission (FTC) will investigate Facebook over how private data on millions of users was given to Cambridge Analytica. Facebook also had my entire phone book, including the number to ring my apartment buzzer. Facebook uses algorithms to figure out what to show its users, whether paid advertisements, news (real or fake), or friends posts. However, as users of Facebook, we understand our right to privacy. At the most basic level, one can imagine that algorithms are used to maximize user engagement.

In the meantime, Facebook has adapted more about Sadia's group of friends - notwithstanding the way that Sadia has never utilized Facebook, and thusly has never consented to its strategies for information gathering. Apparently Facebook doesn't read the "terms for use" either. In testimony, Zuckerberg immediately went to artificial intelligence (AI) as the cure for ensuring foreign governments don't interfere with elections.

But the questioning from members of Congress, most of whom are old enough to be the 33-year-old Zuckerberg's grandparents, was excruciating to watch. We should reflect upon the many viruses created just to harm Microsoft and other software; operating systems are always being hijacked by those whose only goal remains destruction and exploitation.

The wholesale, planet-wide exploitation of personal data has dark implications, Tufekci said: "We could enter into a phase of "surveillance authoritarianism, ' where we don't face (George Orwell's) '1984" model, where there's open totalitarianism, where we're dragged off in the middle of the night". Zuckerberg would not admit he feels like a monopoly, but he couldn't name a true competitor. Zuckerberg stopped well short of that, but expressed willingness to work with Senators on legislation.

Yet, users still seem to have a long way to go to fully understand what Facebook and the other big tech companies are really doing.

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