Published: Fri, June 08, 2018
Finance | By Loren Pratt

Nevermind Salad Cream to Sandwich Cream, remember these food rebrands?

Nevermind Salad Cream to Sandwich Cream, remember these food rebrands?

News of the possible name change broke has sparked outrage amongst Salad Cream fans.

Despite being introduced in 1988, numerous over-50s still refer to GCSEs as O-Levels!

"A spokesman for Heinz instructed commerce journal The Grocer the identify now not 'pretty represents the product's substances or utilization events".

It would be the first name change for the product since its launch in 1914.

The maker claims that as only 14 per cent of buyers used the yellow sauce on salads, the old name no longer reflects its modern goal.

"A decision on a name change is due to be made by September, although the much loved zingy salad cream will still be available to enjoy with exactly the same recipe".

Many people who responded to the survey told Heinz they were more likely to use Salad Cream as an alternative to mayonnaise - usually in tuna, ham or cheese sandwiches.


Seems fair enough. But still.

Maybe Heinz should say millennials think it's cream you put on your face while eating salad, like some sort of protective covering?

They may have nearly identical ingredients, but crucially they use different amounts of each to provide a notably different taste.

Salad cream - or, rather, sandwich cream - never established quite the same foothold in the USA, although it is a healthier alternative to mayo.

"We pledge to keep Asda Salad Cream named as Asda Salad Cream, it's what the nation wants".

The minor difference in the amount of egg yolk also makes a big difference, with mayo using more than Salad Cream.

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