Published: Tue, June 12, 2018
Finance | By Loren Pratt

Paving for pizza: Domino's fills potholes in DE, more cities

Paving for pizza: Domino's fills potholes in DE, more cities

The initiative is aimed at 'saving pizza.' Picture courtesy of Domino's Pizza."Have you ever hit a pothole and instantly cringed?" Images provided by Domino's show a pothole fix truck emblazoned with the chain's logo and the slogan, "Bad roads shouldn't happen to good pizza".

Domino's announced it had already worked to fix roads in Burbank, Calif.; Bartonville, Texas; Milford, Del.; and Athens, Ga.

Domino's Pizza is exhausted of delivering its mediocre pizzas on bumpy roads. "We know that feeling is heightened when you're bringing home a carryout order from your local Domino's store", Russell Weiner, president of Domino's United States of America, said in a statement.

Domino's Pizza ($DPZ) is filling in potholes in towns across the USA with a new '"Paving for Pizza" initiative.

Domino's is on a mission to save pizza one pothole at at time!


"We don't want to lose any great-tasting pizza in a pothole, running a wonderful meal".

Domino's has even included a road condition meter on its website to show how pizzas are affected by mild, moderate, critical and catastrophic road conditions. It brands the fixed potholes with a Domino's logo and the tagline "Oh yes we did".

No, they are not building the pizza highway (yet) but they are going around filling in potholes that their customers nominate as especially obnoxious, according to Yahoo!

The company helped fill five potholes in Burbank, eight in Bartonville, 40 in Milford, and 150 square yards of roads in Athens.

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