Published: Wed, June 12, 2019
Finance | By Loren Pratt

Build-A-Bear's Pay Your Age Is Back

Build-A-Bear's Pay Your Age Is Back

This year, shoppers will need to need to sign up on the company's website for a chance to get a limited ticket.

Build-A-Bear said that it expects to give out more than 200,000 tickets to eligible people in the U.S., Canada and the attend the Pay Your Age event, which will take place from June 24 through June 28.

Build-A-Bear Workshop is bringing back its Pay Your Age promotion, but the company is putting in safeguards to prevent having extremely long lines and angry customers.

To enter, you have to register online, where you may be picked at random to win the grand prize of the birthday party.

Children who aren't able to snag a ticket to pay their age later this month or an all-inclusive birthday bash can still participate in the Count Your Candles promotion, where they can pay their age for their own Birthday Treat Bear (regularly $14) anytime during their birthday month. But the company is limiting how many tickets and timing.

The offer in 2018, let customers buy a bear and pay their current age with a cap at $29. Build-A-Bear at the time said it had to cut off lines at its USA stores after local authorities required outlets around the country to limit crowd sizes.

This time, the event will be a sweepstakes with a limited number of tickets awarded. "We have closed lines in our USA stores".

First, make sure you're a member of the Build-A-Bear Bonus Club.

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